Imogen Wylie


Communication Designer





Contact

Email: Imogen.wylie@icloud.com
Instagram: @immi.jimmi

CLICK FOR MY CV HERE

Hi, my name is Imogen, and I'm a Communication Designer. I am drawn towards a colourful and vibrant design style, creating lively work with a strong personality. Most of my work focuses on building identity and branding. Since completing my degree, I’ve had the privilege to travel around Europe and the UK to experience the world and explore the design that encompasses it before I started working. Since I’ve been back, I have been focusing on designing small branding projects as well as over a years expereince as a Junior Graphic Designer in the professional field. I am motivated to explore a wide range of design fields and develop skills across areas, learn new ideas and thought processes, and build relationships with creatives to learn from others.





Brand Identity










Publisher:
Youth Haven Collective
Design: Imogen Wylie
Typeface: Imogen Wylie

Youth Haven Collective

I was commissioned to develop a logo for a new mental health service. The client had a specific style in mind with reference to photos of a logo illustration and typefaces. I developed a simple design and branding for the client, who provided feedback for revisions and a clearer direction for the design. I then went back to redesign and develop the logo and style guides. My final design was hand-drawn and digitised using Image Trace to produce a sharp deliverable while maintaining the organic style the client desired. Since the logo will be used on digital and print media in different sizes, I developed multiple styles for effective use. 
Final Logo
Colour guide
First logo design
Logo development
Logo style #1
Logo style #2
Logo Style #3
Logo style #4
Logo style #5
Logo style #6